Incentive Program Strategy Guide



The Complete Guide to Incentive Program Strategy

Looking to kick off or spice up an incentive program? This free, nine-chapter incentive program strategy guide will guide you through incentive program best practices. From program launch to success measurement, learn how to run an incentive program that achieves your sales and marketing goals.

Chapter 1
Choose the Right Incentive Program Audience
To run an incentive program the right way, you need specific objectives and goals. That means honing in on a specific, targeted audience.

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Chapter 2
Choosing the Right Incentive Rewards
Different types of incentive rewards are suited to achieving different results. Which rewards are best for which goals?

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Chapter 3
Budgeting for an Incentive Program
You can get a better idea of how you should budget for your incentive program by following this six-step, pre-game plan.

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Chapter 4
Incentive Program Billing Models
Let’s walk through the value of online reward points, and introduce you to the five different billing models commonly used to pay for them.

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Chapter 5
Selecting an Incentive Program Provider
The right incentive company can become full-fledged asset in helping develop incentive plans that align with your organization and its goals.

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Chapter 6
Successful Incentive Program Implementation
From setting up the right goals and rewards offerings to marketing your program, these are the best practices for incentive program kick-offs. […]

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Chapter 7
Measuring Incentive Program ROI
Here are some incentives program ROI measurement strategies we recommend for staying on top of your incentive program’s progress and goal tracking.

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Chapter 8
Data-Driven Incentive Strategies
One of the essential techniques for getting maximum thrust out of an incentive plan is pairing online incentive technology with data-driven tactics.

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Chapter 9
What to Expect from Rewards Redemption Rates
What if your participants redeem more points than you anticipated? If your reward strategy is solid, this is a sign that your incentive program works.

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Chapter 10
Addressing Incentive Program Failure
Incentive programs can fail, especially if the program isn’t structured correctly in the beginning or monitored through its lifespan.

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Chapter 11
Holding Your Incentive Program Provider Accountable
How do you know when it’s time to break it off with the incentive company you work with? These are the top five indicators that you should call it quits.

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Questions? Thoughts? Rambles? Contact an incentives expert!

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