How to Build a Loyalty Program for Distributors

A loyalty program is one of the best ways to enhance your distributors’ experience and your relationships with them. Not only do top-performing loyalty programs make distributors more likely to choose your brand over the competition, they provide customer data that help improve your channel sales and marketing strategies.

How to build loyalty program distributos

Learn how to build a loyalty program for distributors by mastering these processes:


  • Setting the right distributor loyalty program goals.
  • Determining which loyalty rewards to offer.
  • Using cost-efficient loyalty program budgeting practices.
  • Choosing effective loyalty program tools and technology.
  • Measuring and repeating your loyalty program’s success.
Manufacturer Incentive Ebook Release

Incentive Program Secrets for Manufacturers

An exploration of the challenges facing manufacturers today. Arm yourself with actionable advice for identifying where (and how) incentives can make the biggest impact in your channel.

Incentive Program Playbook

The BthruB Incentive
Program Playbook

A step-by-step outline for structuring your incentive program for sustainable ROI. Download your copy to learn more about the latest in incentive strategy!

Incentive programs guide

Guide to a Successful Dealer Incentive Program

A succinct guide for creating a successful channel incentive program. Download your copy to learn more about how to use incentives to increase sales across your distribution channel.

Incentive programs guide

Channel Incentive Playbook

This ebook is brimming with strategies, benchmark data, and insights drawn from channel incentive program examples. Access studies of successful channel incentive programs to learn how they increase loyalty and revenue.