We’re dedicated to providing the most complete education on incentive and loyalty programs.
Whether you’re just looking for quick tips for improving your program, or you want to become a subject matter expert, our complementary eBooks provide a wealth of knowledge, strategy, and insights.
Channel Incentive Playbook
This ebook contains strategies, benchmark data, and insights drawn from channel incentive plan examples. Gain access to studies of our most successful channel incentive programs and learn what made them excel!
B2B Sales Strategy eBook
Deep dive into the sales and marketing trends of today’s B2B channel. Learn how incentive technology is the next step in achieving differentiation in the evolving channel landscape.
Guide to a Successful Dealer Incentive Program
A succinct guide for creating a successful channel incentive program. Download your copy to learn more about how to use incentives to increase sales across your distribution channel.
Incentive Program Secrets for Manufacturers
An exploration of the challenges facing manufacturers today. Arm yourself with actionable advice for identifying where (and how) incentives can make the biggest impact in your channel.
The BthruB Incentive Program Playbook
A step-by-step outline for structuring your incentive program for sustainable ROI. Download your copy to learn more about the latest in incentive strategy!
A Beginner's Guide to Incentive Program ROI
Unlock your company’s growth potential with measurable incentive program ROI. This beginner’s guide breaks down the sales, marketing, and customer benefits of an incentive program, highlighting the necessary technology and data collection tools that make your program a success.
The Ultimate Incentive Program Planning Guide
Complete this 18-step virtual guide with the help of specifically curated content to start building your strongest incentive program strategy yet.
How to Build a Loyalty Program for Distributors
Learn how to build a successful distributor loyalty program by mastering these crucial steps: setting the right goals, determining which rewards to offer, budgeting cost-effectively, choosing the best fit loyalty program tools and technology, and measuring performance.
Incentive Strategies to Improve Sales Channel Visibility
Manufacturers can discover five incentive strategies that help them gain a clearer picture of channel partners and end-users that ultimately use their products.