What does every food and beverage distributor have in common? Almost all of them could greatly benefit from improving their supply chain data analytics. The problem? Accessing much of this… Read More

How do you offer incentives to customers? Before we get into the how let’s get into the why. Offering incentives to customers is an effective way to increase sales and… Read More

Manufacturers and distributors can use rebates to build brand preference with partners, increase sales for specific products, and gather key data throughout the channel. However, structuring and rebate programs for… Read More

When selecting an online reward system for your business, it’s important to choose a platform that’s stocked with rewards participants care about. Every year, we analyze redemption stats from our… Read More

When people think about incentive programs, most people think about using them to increase sales, build customer retention, or to recognize valuable employees. But using incentive-based marketing to drive adoption… Read More

Wait, you still haven’t read the BthruB Incentive Program Playbook? The BthruB Incentive Program Playbook is a free guide that covers all the bases of incentive program design. From pre-launch… Read More