10
Jun

The best loyalty programs give B2B companies a meaningful competitive advantage. If you’ve read our case studies, you’ve seen how a channel loyalty program can help businesses educate their B2B… Read More

22
Apr

Even in the B2C world, it costs more to acquire a new customer than to retain an existing one. But this is especially true in B2B markets where you work… Read More

21
Jan

If your B2B company is like most, 90% of your revenue comes from your top 10% of clients. This puts your revenue stream in a precarious place if two, or… Read More

7
Jan

Your company’s goal is to increase sales through customer retention. Only problem? Your company sells to other businesses, not consumers. So taking the B2C customer re-engagement route with stamp cards… Read More

14
Dec

Have you ever had to do something a little different to stand out? Once I was interviewing for a job at a major magazine and I was hell-bent on getting… Read More

19
Nov

Is the word out about your B2B customer loyalty program? If not, we have a few creative ways to promote your B2B customer loyalty program. But let's start with the… Read More