16
Jan

Are you looking for distributor incentive ideas to maximize profitability in your channel? Distributor incentive programs can be a powerful tool to increase sales and accomplish business objectives. But distribution… Read More

14
Jan

Manufacturers, distributors, and wholesalers use channel incentive programs as part of their go-to-market strategy. Channel incentives are a behavioral modification tool that influence channel partners – such as dealers, contractors,… Read More

2
Jan

How do you create an incentive program that helps you accomplish your sales and marketing goals? Follow these 10 steps to create an effective incentive program. 1. Determine Your Program… Read More

16
Dec

Should you use sales SPIFFs or invest in a long-term sales incentive program? Well, that depends on your goals. A sales SPIFF is a short-term, seller side promotion, where direct… Read More

4
Dec

Hey everyone! I hope you’re enjoying your holiday season! In my last blog post,  “Best Practices for Loyalty Marketing & Incentive Program Communications,” I wrote about how you could use… Read More

2
Dec

Whether you’re trying to motivate internal sales reps, channel partners, or run a successful SPIFF or rebate program, planning your promotions is an important part of an effective sales incentive… Read More