22
Aug

Worried about loyalty and customer retention? Many businesses in the B2B space are struggling to adjust to the expectations of modern B2B customers. Today’s B2B buyer’s expect experiences that are… Read More

26
Jul

B2B relationship management can be challenging. There’s a misconception that customers in industrial sectors only care about cost and logistics. Of course, price and convenience are important, and industrial manufacturers… Read More

18
Jul

When it comes to e-commerce, B2B sales have lagged behind B2C, especially in industries like industrial distribution. But expect that to change. The B2B e-commerce industry in the U.S. is… Read More

15
Jul

When it comes to the science of motivation, demographics matter. Different incentive rewards and incentive marketing tactics will appeal to different segments of your target audience. It’s no secret that… Read More

6
Jun

As a full-service incentive provider, we’re always looking for ways we can improve our platforms and our services to give our partners the best incentive programs possible. Client feedback is… Read More

5
Jun

Decentralized distribution, online mega-retailers, offsite construction, cheap offshore competition… How are today’s manufacturers and distributors supposed to compete? How can they keep the attention of dealers and other external sales… Read More