Your go-to incentive blog for industry news, trends, best practices and research.

The Incentive Solutions News blog is a leading resource on cultural and business trends as they relate to incentives, reward programs, employee engagement, customer loyalty and sales strategies. We strive to bring you valuable, pertinent content with solid, useable advice you can apply in your incentive strategies. Feel free to contact us with any studies or incentive news stories you’d like to see us publish.

Do You Want More Loyal Channel Partners?

by Nichole Gunn | Jun 14, 2022 | Customer Loyalty, Distribution Channel, Loyalty Programs

When it comes to channel partners, loyalty is a huge goal for almost any company. Knowing that a company will work with you every time they need to...

Featured in Modern Distribution Management: Using Incentives to Increase the Bottom Line

by Savannah Bobo | Jun 9, 2022 | Building Material Products, Distribution Channel, Manufacturer Incentives

How can distributors and manufacturers develop more cost-effective channel marketing? By using incentive programs strategically. Incentive...

How Do Incentive Programs Create More Channel Marketing Touch Points?

by Jeff Cagle | Jun 6, 2022 | B2B Loyalty, B2B Marketing, Channel Incentives, Incentive Programs

Channel marketing is all about keeping your brand in front of your customers and channel partners. This includes raising brand awareness, keeping...

The Incentive Insider | February 2022

by Nichole Gunn | Jan 31, 2022 | Uncategorized

2021: A Year of Prepping for Tomorrow There's an acronym coined in the eighties that feels very apt for current times: VUCA. It stands for...

Why Do Incentives Work? The Psychology of Motivation & Rewards

by Nichole Gunn | Jan 27, 2022 | Reward Programs

What is an incentive? Anything that motivates a person to perform an action can be considered an incentive. Incentives for eating food include...

How to Improve Sales Performance

by Nichole Gunn | Jan 25, 2022 | Drive Sales, Incentive Strategies, Online Incentive Programs, Online Reward Programs, Sales Incentives

Regaining your sales momentum requires an intelligent and efficient approach. Here are 10 ways to improve sales and achieve your revenue goals. Learn more.