Your go-to incentive blog for industry news, trends, best practices and research.
The Incentive Solutions News blog is a leading resource on cultural and business trends as they relate to incentives, reward programs, employee engagement, customer loyalty and sales strategies. We strive to bring you valuable, pertinent content with solid, useable advice you can apply in your incentive strategies. Feel free to contact us with any studies or incentive news stories you’d like to see us publish.
What Is Your Contractor’s Loyalty Worth? New Article in Mechanical Hub Magazine
by Mark Herbert | Dec 22, 2021 | Contractor Loyalty, Customer Loyalty, Distribution Channel
Are your dealers or contractors really feeling the value of your channel loyalty program? Do you offer rewards and technology that motivate and...
5 Ways You Can Provide a Better B2B Customer Experience
by Nichole Gunn | Dec 16, 2021 | B2B Loyalty, Channel Incentives, Channel Sales
Are you one of the many unlucky manufacturers or suppliers whose customers are indifferent to you? Gallup estimates that 71% of B2B customers are...
The 3 E’s of Channel Management: Channel Partner Education
by Nichole Gunn | Dec 7, 2021 | Channel Sales
Welcome to the third and last of my “three E’s of channel management” blog series! Previous pieces covered the first two e’s: experience and...
The 3 E’s of Channel Management: Channel Partner Engagement
by Nichole Gunn | Nov 30, 2021 | Channel Incentives, Channel Sales
Welcome to part two of my “three E’s of channel management” series! The series began with channel partner experience. Now I’ll focus on the second...
The 3 E’s of Channel Management: Channel Partner Experience
by Nichole Gunn | Nov 18, 2021 | Channel Incentives, Channel Sales, Distribution Channel
Today’s sales channel climates are defined by access to an excess of information, increasing numbers of decision-makers involved in B2B decisions, a...
Channel Partner Management Strategies that Grow Revenue
by Nichole Gunn | Nov 16, 2021 | Channel Incentives, Channel Sales
When preparing strategies to increase channel revenue, you have multiple options. You can make sales processes more efficient, promote product...
How Do Incentive Programs Help You with Channel Sales Management?
by Mark Herbert | Nov 11, 2021 | Channel Incentives, Channel Sales, Incentive Programs, Incentive Strategies
Business who sell their services or products through a sales channel often greatly benefit from having sales partners in diverse regions as their...
Why NOW is the Time to Launch an Incentive Program
by Nichole Gunn | Nov 10, 2021 | Incentive Programs, Incentive Strategies, Infographic
The market is open, and for many businesses it's booming. Our question for you - is your company positioned to differentiate itself from the...
4 Ways Incentive Technology Helps You Manage Channel Partners
by Mandy Freeman | Nov 4, 2021 | Channel Incentives, Channel Sales, Distribution Channel
If you’re a manufacturer who’s developed an effective distribution channel through which to sell your products, your channel partners are no doubt...