What’s even better than being able to integrate your incentive program with your existing corporate website? Integrating your program with your customer relationship management (CRM) system.
Many businesses rely on CRM systems to gather and manage important data about sales and customers. Integrating CRM software with other sales and marketing tools—such as incentive programs—can build up your customer database and help you develop better marketing insights and sales strategies.
By integrating our incentive technology with CRM systems, a salesperson could submit a sales claim or other purchase documentation to receive an incentive reward, and our CRM integration feeds that info right to the company’s CRM. Now you have the ability to build a better, more accurate picture of your customers and their purchase history. You can fine-tune your sales and marketing efforts from a one-stop shop of customer data.
—Nichole Gunn, Incentive Solutions Director of Marketing
Read more about our CRM integration capabilities in our press release!
Now you have the ability to build a better, more accurate picture of your customers and their purchase history. Atlanta-based incentive company Incentive Solutions now features CRM integration as part of their incentive technology platform. With this new capability, companies can refine consumer, marketing and sales data to develop highly customized incentives strategies that boost customer loyalty and improve sales channel relationships.