Using Loyalty Program Software to Secure Brand Preference

Using Loyalty Program Software to Secure Brand Preference

For manufacturers and distributors in the food supply chain, standing out amongst the competition is a top priority. According to VP of marketing and communication Nichole Gunn, loyalty program software as part of a customer loyalty program is the way to do it. With...
Creating Customer Loyalty Programs that Build Brand Preference: Nichole Gunn Featured in “Today’s Grocer”

Creating Customer Loyalty Programs that Build Brand Preference: Nichole Gunn Featured in “Today’s Grocer”

In the world of marketing, securing brand preference is the ultimate goal. With the Grocery Store and Supermarket industry accounting for the largest food retail channel in the United States, competition is fierce, to say the least. For both independent and chain...
5 Ways to Boost Loyalty Program Engagement

5 Ways to Boost Loyalty Program Engagement

Maintaining a high level of loyalty program engagement is one of the key factors in determining the success of your customer loyalty program. a who doesn’t want success? Here at Incentive Solutions, more than half of our standard incentive program plan involves heavy...
Gamification Strategy: What is Gamification?

Gamification Strategy: What is Gamification?

You’ve heard the term tossed around, and rumor has it that it’s effective in sparking joy- something we all could use a little more of. So you take to the internet to dig a little deeper. The question: what is gamification? And how does it work? Here at Incentive...
6+ Sales Incentive Program Examples and their Key Benefits

6+ Sales Incentive Program Examples and their Key Benefits

Sales incentive programs are strategic tools for achieving sales goals. Statistics show that when the long-term goal is to drive sales, companies turn to sales incentive programs to get the job done. With over 25 years of incentive program experience, we’ve seen...