What is a Sales Incentive Program?

What is a Sales Incentive Program?

What is a sales incentive program? A sales incentive program is a plan or strategy that motivates salespeople to surpass status-quo performance metrics. A sales incentive programs may use non-cash incentive rewards, cash-based sales performance incentive funds...
Wondering How to Measure Channel Incentive Program Success? There’s an Incentive Solutions White Paper for That.

Wondering How to Measure Channel Incentive Program Success? There’s an Incentive Solutions White Paper for That.

Wondering how your channel incentive program compares to others? Or, if it’s on track to deliver the ROI executives are looking for? For many businesses looking to drive behavior in the channel with a channel incentive program, it all boils down to one question: how...
Incentive Card Options For Top Performing Reward Programs [Infographic]

Incentive Card Options For Top Performing Reward Programs [Infographic]

The best reward programs all have one thing in common: they offer amazing rewards. Simple enough, right? Define the word “amazing,” and soon your incentive program will skyrocket your company’s sales and overall growth. Luckily, seasoned incentive program providers...
Gamification Strategy: What is Gamification?

Gamification Strategy: What is Gamification?

You’ve heard the term tossed around, and rumor has it that it’s effective in sparking joy- something we all could use a little more of. So you take to the internet to dig a little deeper. The question: what is gamification? And how does it work? Here at Incentive...
10 Referral Business Statistics You Need to Know

10 Referral Business Statistics You Need to Know

When it comes to obtaining referral business, there is no denying that word of mouth is a powerful marketing tool. While companies pour hundreds of dollars into blind customer acquisition through paid ads and SEO, sales leads through referrals outshine these efforts...
Incentive Program Strategy for Beverage Manufacturers: Nichole Gunn Published in Beverage Master

Incentive Program Strategy for Beverage Manufacturers: Nichole Gunn Published in Beverage Master

It’s summertime! Which means peak season for craft beer producers as they compete to fill customer’s cups with sweet elixir. It also means that our VP of Marketing and Creative Services, Nichole Gunn, is back with some incentive program strategy in her second...