by Mark Herbert | Oct 5, 2021 | Channel Incentives, Channel Sales, Dealer Incentives, Incentive Programs
Those in HVAC markets face an increased need for competitive differentiation compared to other B2B industries. According to an International Energy Agency (IEA) report, demand for air conditioning in particular is expected to soar over the next three decades,... 
by Nichole Gunn | Sep 30, 2021 | Incentive Programs, Incentive Strategies, Sales Incentives
Are you looking to increase HVAC sales? With today’s increasing HVAC demands, you may be scrambling to meet end-users needs for new, energy-efficient products. You may be focused on staying competitive in an industry with plenty of opportunities for newcomers to... 
by Nichole Gunn | Sep 30, 2021 | Incentive Industry, Incentive Program, Incentive Programs, Incentive Solutions, Uncategorized
Incentive Solutions just announced our partnership with Channeltivity, a provider of partner relationship management (PRM) solutions. Channeltivity, whose solutions include partner onboarding, deal management, and market development fund (MDF) management, now allows... 
by Mandy Freeman | Sep 21, 2021 | Incentive Program, Incentive Programs, Incentive Solutions, Incentive Strategies, Incentive Technology
It’s cliché but true: an incentive plan design is both an art and a science. It requires strategic and business acumen to align the program with corporate sales and marketing goals. It also requires a creative streak to spark to encourage emotional and intrinsic... 
by Mark Herbert | Aug 25, 2021 | Gamification, Incentive Programs, Incentive Strategies
An incentive program can be a swift energizer to pump motivation and action into channel sales and marketing efforts. Rewards such as debit cards, gift cards, merchandise, or group trips can add excitement to promotions or tap into your customers’ emotions. But... 
by Mark Herbert | Aug 17, 2021 | Incentive Programs, Incentive Strategies, Increase Sales, Insurance Sales, Sales Incentives
Performance based incentive plans can definitely help you motivate insurance sales reps and maximize each salesperson’s individual performance. But how well is your incentive plan itself performing? Do you have a formalized method of measure the program’s ROI and the...
