by Luke Kreitner | Dec 2, 2022 | Channel Incentives, Channel Sales, Customer Data, Customer Loyalty, Distribution Channel, Drive Sales, Incentive Industry, Incentive Program, Incentive Rewards, Incentive Technology, Motivate Sales, Online Incentive Programs, Online Technology
By going through indirect distribution channels, manufacturers can sell to a big buyer audience. This way, manufacturers don’t have to rely solely on their in-house sales team. While indirect selling has its benefits, it’s not without its challenges.... 
by Savannah Bobo | Nov 22, 2022 | B2B Marketing, Channel Incentives, Customer Loyalty, Customer Relationship Management
Current sales and projections for the tire industry are optimistic, but the chance of a recession is looming in economic forecasts. This could lead to a future of consumers putting off routine maintenance and upgrades, as well as spending a lot less time on the road... 
by Nichole Gunn | Aug 9, 2022 | Customer Loyalty
In today’s competitive business world, customer retention strategies are everything. But don’t take our word for it: even the Harvard Business Review says it’s less expensive to retain existing customers than it is to go out and find new ones. If a business can find a... 
by Nichole Gunn | Jun 14, 2022 | Customer Loyalty, Distribution Channel, Loyalty Programs
When it comes to channel partners, loyalty is a huge goal for almost any company. Knowing that a company will work with you every time they need to collaborate on increasing their sales lets you have confidence in your ability to grow your business. If you’ve been... 
by Mark Herbert | Dec 22, 2021 | Contractor Loyalty, Customer Loyalty, Distribution Channel
Are your dealers or contractors really feeling the value of your channel loyalty program? Do you offer rewards and technology that motivate and engage, or does your loyalty program feel more like a burden? In her new Mechanical Hub article, What Is Your Loyalty Worth... 
by Mandy Freeman | Sep 7, 2021 | Customer Loyalty, Customer Relationship Management, Infographic, Loyalty Programs, Loyalty Rewards
For many B2B companies, a customer loyalty program is one of the best ways to stand out from the competition. In industries where customer or channel partner relations can often get cold and impersonal, loyalty rewards can add the warmth that keeps your buyers drawing...
