Program Communications for Successful Incentive Marketing: Communications Corner June 2020

Program Communications for Successful Incentive Marketing: Communications Corner June 2020

Welcome back to the Communications Corner where we discuss all things communication for your incentive program! I’m Stevie Petri, the Marketing Communications Specialist at Incentive Solutions. In my last video, I talked a little bit about the importance of incentive...
Channel Partner Spotlight: Celebrating the Value in the Value-Added Reseller

Channel Partner Spotlight: Celebrating the Value in the Value-Added Reseller

As a manufacturer operating within the sales channel, your channel partners quickly become your greatest asset. Be it distributors, dealers, or value-added resellers, promoting your product across various avenues increases marketing reach and brand exposure, all...
Incentive Solutions Releases Free E-Book! Navigate the Sales Channel with the New Channel Incentive Playbook

Incentive Solutions Releases Free E-Book! Navigate the Sales Channel with the New Channel Incentive Playbook

You heard that right! Our new e-book, the Channel Incentive Playbook, is now available to download for free! Written by our President and CEO, Mark Herbert, this e-book journeys through the use of incentives in the sales channel, combining incentive program data with...
Adapting Sales Strategy: A Deeper Look into BCG’s “Leading Sales Through the COVID-19 Crisis”

Adapting Sales Strategy: A Deeper Look into BCG’s “Leading Sales Through the COVID-19 Crisis”

How should you gear your sales strategies toward faster recovery from the coronavirus outbreak? An excellent article by the Boston Consulting Group tells you how to do just that, in great detail! A few things BCG recommends: Establish an action plan ASAP. Conduct...
The Importance of Growing Your Business When Times Are Bad

The Importance of Growing Your Business When Times Are Bad

When it comes to running a successful company, growing your business is the main goal. It should come as no surprise that growing business becomes even more important in times of economic uncertainty. Unfortunately, when economic conditions worsen, companies begin...