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4 Ways Incentive Technology Helps You Manage Channel Partners

4 Ways Incentive Technology Helps You Manage Channel Partners

by Mandy Freeman | Nov 4, 2021 | Channel Incentives, Channel Sales, Distribution Channel

If you’re a manufacturer who’s developed an effective distribution channel through which to sell your products, your channel partners are no doubt excellent. They likely come from different backgrounds, with a variety of knowledge and skills. While that diversity is a...
How Do Incentive Programs Help Medical Device Companies Achieve High Market Share?

How Do Incentive Programs Help Medical Device Companies Achieve High Market Share?

by Nichole Gunn | Oct 28, 2021 | Channel Sales, News

As the medical devices industry recovers from COVID-19 challenges and re-prioritizations, a rapid growth trajectory is expected. A growing geriatric population, increase of infectious and chronic conditions, as well as increasing complex surgical procedures, are...
Best Practices for Channel Distribution Management

Best Practices for Channel Distribution Management

by Nichole Gunn | Oct 27, 2021 | Channel Incentives, Channel Sales, Distribution Channel, Infographic

With distribution channel ecosystems growing increasingly complex, with new influencers, partner types, and non-transacting partners entering the channel, how can companies keep their channel distribution management strategies agile and effective? Check out these...
3 Incentive-Based Strategies to Increase Market Share

3 Incentive-Based Strategies to Increase Market Share

by Nichole Gunn | Oct 19, 2021 | Channel Sales, Incentive Programs, Incentive Strategies

When is a corporate incentive program more than an incentive program? When it produces escalating ROI, sales and customer data, and facilitates strategies to increase market share. The original purpose of incentive programs is still a powerful one: incentives drive...
How Do Incentives Help Increase Market Share in the HVAC Industry?

How Do Incentives Help Increase Market Share in the HVAC Industry?

by Mark Herbert | Oct 5, 2021 | Channel Incentives, Channel Sales, Dealer Incentives, Incentive Programs

Those in HVAC markets face an increased need for competitive differentiation compared to other B2B industries. According to an International Energy Agency (IEA) report, demand for air conditioning in particular is expected to soar over the next three decades,...
Best Ways to Manage an Incentive Plan for Medical Device Sales

Best Ways to Manage an Incentive Plan for Medical Device Sales

by Mandy Freeman | Aug 26, 2021 | Channel Sales, Drive Sales, Incentive Strategies, Increase Sales, Sales Incentives, Sales Tactics

When you’re creating sales incentive plans for the medical devices industry, you need flexibility. Although you may have a vast sales distribution channel, you often have specific goals you need to laser-focus on, such as increasing sales of a new glucose meter...
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Incentive Solutions’ Reward Program Technology Meets SOC 2 Compliance

Featured Blogs

How Do Incentive Programs Create More Channel Marketing Touch Points? 

Channel marketing is all about keeping your brand in front of your customers and channel partners. This includes raising brand awareness, keeping the brand top of mind, and engaging channel partners. You’re competing for channel partners attention, not only with the...

The Incentive Insider | February 2022

2021: A Year of Prepping for Tomorrow There's an acronym coined in the eighties that feels very apt for current times: VUCA. It stands for volatility, uncertainty, complexity, and ambiguity. Harvard Business Review says leaders should respond to VUCA by restructuring,...

Why Do Incentives Work? The Psychology of Motivation & Rewards

What is an incentive? Anything that motivates a person to perform an action can be considered an incentive. Incentives for eating food include delicious taste and necessary nutrients, for example. An incentive could be an outside reward someone offers you for...

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