Channel Sales

Those in HVAC markets face an increased need for competitive differentiation compared to other B2B industries. According to an International Energy Agency (IEA) report, demand for air conditioning in particular… Read More

When you're creating sales incentive plans for the medical devices industry, you need flexibility. Although you may have a vast sales distribution channel, you often have specific goals you need… Read More

Sales departments within the medical device industry face a number of challenges. If you sell routine products that require no government regulation, such as surgical gloves, you may need to… Read More

Manufacturers, distributors, and wholesalers who sell products or services via a distribution channel stand to benefit greatly from using channel incentive programs in their sales and marketing strategies. Channel incentives… Read More

Are you looking for ways to drive tire sales (no pun intended) through the distribution chain? Sales incentives can serve as a powerful tool to enhance sales performance, gain market… Read More

One of the major benefits of digitalizing channel sales assets is the ability to collect data. Just like e-commerce platforms, customer service technology, marketing automation systems, and sales enablement software,… Read More