Customer loyalty can be very personal. People choose to be loyal to different brands for various reasons. Some of those reasons are logical and rational, some are emotional and irrational. Below are the four different brain types that reveal a lot about customer loyalty psychology.
Channel Partner Engagement Ideas to Drive Revenue
Did you know that nearly 70% of business-to-business (B2B) customers are looking to move on to the competition? If you’re a vendor or supplier whose...