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How Incentive Programs Can Help B2B Marketing in a Recession

How Incentive Programs Can Help B2B Marketing in a Recession

by Jeff Cagle | Oct 11, 2022 | B2B Marketing, Channel Incentives

Many B2B industries have survived pandemic and supply chain disruptions without major setbacks. For example, a Grand View Research report predicted that the HVAC industry will enjoy a compound annual growth rate (CAGR) of 5.6% from 2022 to 2030. If you’re a B2B brand...
How Do Incentive Programs Create More Channel Marketing Touch Points? 

How Do Incentive Programs Create More Channel Marketing Touch Points? 

by Jeff Cagle | Jun 6, 2022 | B2B Loyalty, B2B Marketing, Channel Incentives, Incentive Programs

Channel marketing is all about keeping your brand in front of your customers and channel partners. This includes raising brand awareness, keeping the brand top of mind, and engaging channel partners. You’re competing for channel partners attention, not only with the...

Latest Posts

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    Channel Partner Engagement Ideas to Drive Revenue
  • loyalty program in a computer screen along with wooden figures of three people alongside a star
    Loyalty Program
  • MarketingDive logo above the cover of new Incentive Solutions ebook, Get More Sales in a Recession Using Channel Incentives
    MarketingDive Covers Incentive Solutions’ New Ebook Release on Increasing Sales During a Recession
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Featured Blogs

Channel Partner Engagement Ideas to Drive Revenue

Did you know that nearly 70% of business-to-business (B2B) customers are looking to move on to the competition? If you’re a vendor or supplier whose business is highly dependent on just a handful of partners in your distribution channel, that number may disturb you....

Loyalty Program

Attracting and retaining customers as a business requires careful planning and efficient work. Retailers and other business-to-consumer (B2C) brands may opt to use loyalty programs that offer discounts, rewards, or other incentives to people in return for store and...

MarketingDive Covers Incentive Solutions’ New Ebook Release on Increasing Sales During a Recession

MarketingDive recently covered the release of Incentive Solutions' newest ebook, Get More Sales in a Recession Using Channel Incentives. The ebook, which is free to download, highlights the importance for business-to-business (B2B) brands to implement a strong...

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