by Savannah Bobo | Mar 14, 2023 | B2B Loyalty, Customer Loyalty, Loyalty Programs
Attracting and retaining customers as a business requires careful planning and efficient work. Retailers and other business-to-consumer (B2C) brands may opt to use loyalty programs that offer discounts, rewards, or other incentives to people in return for store and... 
by Savannah Bobo | Feb 13, 2023 | Channel Sales, Drive Sales, Free E-Book, Increase Sales, News
MarketingDive recently covered the release of Incentive Solutions’ newest ebook, Get More Sales in a Recession Using Channel Incentives. The ebook, which is free to download, highlights the importance for business-to-business (B2B) brands to implement a strong... 
by Savannah Bobo | Feb 2, 2023 | Leadership Team, News
There’s a new face in town! At Incentive Solutions and OneAffiniti, we recently welcomed aboard our new Chief Product Officer (CPO), Omid Reza Sedaghatian! Omid has 17+ years of experience in product design for data-focused companies. Prior to joining the... 
by Savannah Bobo | Dec 6, 2022 | Channel Incentives, Incentive Programs, Manufacturer Incentives, Sales Incentives
When implemented correctly, incentive programs can boost sales performance by up to 20%. How can manufacturers “correctly” implement sales incentive programs? Jeff Cagle shares insights on this in a new article published on Manufacturing.net. He recommends... 
by Savannah Bobo | Nov 22, 2022 | B2B Marketing, Channel Incentives, Customer Loyalty, Customer Relationship Management
Current sales and projections for the tire industry are optimistic, but the chance of a recession is looming in economic forecasts. This could lead to a future of consumers putting off routine maintenance and upgrades, as well as spending a lot less time on the road...
