Incentive Solutions Blog

Your go-to incentive blog for industry news, trends, best practices and research.

The Incentive Solutions News blog is a leading resource on cultural and business trends as they relate to incentives, reward programs, employee engagement, customer loyalty and sales strategies. We strive to bring you valuable, pertinent content with solid, useable advice you can apply in your incentive strategies. Feel free to contact us with any studies or incentive news stories you’d like to see us publish.

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Latest Posts

Mar

Be the Support Your Customers Need: Investing in Your B2B Partners Amidst Coronavirus

By: Mark Herbert | B2B Loyalty, Channel Sales, Customer Relationship Management,

The coronavirus pandemic has caused uncertainty across all sales channels. Whether products have skyrocketed into high demand or production has begun to slow, each of your B2B partners is feeling… Read More

Mar

Incentive Travel for Wholesalers and Distributors

By: Nichole Gunn | B2B Loyalty, Channel Incentives, Distribution Channel, Distributor Loyalty, Incentive Travel, Incentive Trip,

Everyone loves incentive travel, including your channel partners! But incentive travel for wholesalers is about more than seeing the world and creating unforgettable experiences with your B2B buyers. For distribution… Read More

Mar

Why You Need a Wholesale Loyalty Program

By: Mark Herbert | B2B Loyalty, B2B Marketing, Channel Incentives, Channel Sales, Customer Loyalty, Distribution Channel, Distributor Loyalty, Incentive Programs, Loyalty Program Benefits, Loyalty Programs, Loyalty Rewards,

Before you can build customer loyalty, you need a brand that customers can be loyalty to. Establishing a brand can be tough for wholesalers and distributors. Often, their sales are… Read More

Mar

Motivating Millennials in the Workplace to Maximize Growth: Nichole Gunn Featured in Workspan

By: Luke Kreitner | Employee Engagement, Employee Incentive Programs, Employee Loyalty, Employee Motivation, Employee Recognition, Workplace Culture,

Motivating Millennials in the workplace is a hot topic – and one that leaves many employers scratching their heads. Luckily, Nichole Gunn’s article, “Motivating Millennials: How to Recognize and Reward… Read More

Mar

What Is Loyalty Marketing? [Infographic]

By: Nichole Gunn | B2B Loyalty, B2B Marketing, Customer Loyalty, Customer Relationship Management, Incentive Strategies, Loyalty Programs, Loyalty Rewards,

What is loyalty marketing and why is it important? Loyalty marketing is a marketing strategy where companies offer rewards, perks, and incentives to customers, in order to build trust, inspire… Read More

Mar

Customer Loyalty Programs for Grocers and Wholesale Food Suppliers: Nichole Gunn in Progressive Grocer

By: Luke Kreitner | Customer Data, Customer Loyalty, Customer Relationship Management, Incentive Programs, Incentive Solutions, Incentive Strategies, Increase Sales, Loyalty Program Benefits, Loyalty Programs, Online Reward Programs,

When it comes to customer loyalty, both grocers and wholesale food suppliers have it tough. There’s the meteoric rise of online mega-suppliers and competition from niche grocers. And there is… Read More