How to Choose the Right Incentive Program Audience

by: Luke Kreitner January 9, 2017

Successful incentive programs all have one thing in common: they target the right audience. But it’s not always immediately obvious who the participants of your incentive program should be.
We have a slideshare to shed a little light on a few of the best ways to ensure your incentive program is directed at the right people, including:

1. How to set the right program goals.
2. Analyzing your potential program audience based on what you want to achieve.
3. How to determine who should get incentive rewards.
4. How to determine which type of incentive rewards you should offer based on your audience.

 

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About Luke Kreitner

Luke Kreitner is the VP of Sales at Incentive Solutions, an Atlanta-based incentive company that specializes in helping B2B businesses accelerate growth, increase sales, motivate channel partners and retain B2B customers.